Manager of Marketing and Strategic Partnerships

ASSOCIATED BUILDERS AND CONTRACTORS - NATIONAL OFFICE

Position Title:  Manager of Marketing and Strategic Partnerships
FLSA Status: Exempt
Functional Area/Department:
Member Services
Reporting Supervisor:
Director of Marketing


TO APPLY:

Click Here to apply online.

ABC’s Position Descriptions are intended to describe the general nature and level of work being performed by the incumbent(s) of this job. They are not intended to be an exhaustive list of all responsibilities and activities required of the position. ABC’s Position Descriptions do not create a contract, express or imply, or other legal rights between ABC and any staff member, nor guarantee employment or specific duties for any specific duration. ABC may add, change, delete, suspend or discontinue any of these positions and descriptions at any time without prior notice.

JOB OVERVIEW

Founded in 1950, Associated Builders and Contractors (ABC) is a national construction industry trade association representing more than 22,000 members. Founded on the merit shop philosophy, ABC and its 70 chapters help members develop people, win work and deliver that work safely, ethically, profitably and for the betterment of the communities in which ABC and its members work. Visit us at www.abc.org.

The Manager of Strategic Partnerships and Marketing manages the daily needs of ABC strategic partners ensuring that they receive the highest quality of ROI for partnership involvement and assists the Director of Marketing in executing marketing campaigns for ABC National partnerships, events and programs.  


DESCRIPTION OF DUTIES:

Responsibilities:

Marketing
Support the Director of Marketing in managing and executing marketing plans for ABC National partnerships, events and programs. 
Manage the design of promotional materials supporting marketing campaigns including print and web advertisements, collateral/brochure materials and direct marketing and email marketing pieces. Manages all phases of the effort—from creative to production (design, coding, printing) and distribution.
Write copy and manages e-marketing campaigns. Collaborate with various departments on weekly e-mail blasts and executes them. Track and analyze all marketing efforts.
Manage marketing needs as they arise – event signage coordination, event promotional decks, website launch management.
 

Strategic Partnerships
Serve as the day-to-day liaison with strategic partners (i.e. “clients”), working with them to ensure the deliverables of all campaigns are being met within established guidelines and deadlines. Regularly provide status reports and feedback on interactions with clients.
Track, maintain and execute Key Performance Indicators for each partner and collectively as a whole.
Conduct monthly phone calls with partners to ensure deliverables are met in timely manner (coordinate follow up etc.) 
Keep accurate records and copies of all contracts, invoices and meeting minutes. 
Fulfill all deliverables outlined in each strategic partner’s agreement. 
Execute an annual mass marketing campaign for continued brand awareness, track all elements of the campaign (email, social media etc.)
Ensure partners are represented and provided for at all conferences. 
Manage strategic partnership budget and invoices to ensure financial integrity of the program. 
Assist in recruiting and resigning strategic partners.
 

General
Provide administrative support as needed.

Qualifications:

Bachelor’s degree from an accredited college or university.
Strong negotiation and communication skills, exceptional writing, aural and oral presentation skills.

Experience Required:

Three to five years’ experience directly related to the duties and responsibilities specified.
Experience with marketing, project management, budgeting, selling and account management, relationship building.
Experience with Microsoft Office products (specifically PowerPoint and Excel) and Adobe products (InDesign) is preferred.
Experience with email delivery systems such as Magnet Mail, Constant Contact, Marketo, High Road or Eloqua
Possess a clear “go-getter” personality, and be able to represent ABC professionally in all forms of communication.
Team player, self-motivated and have the ability to manage multiple task and goals, problem-solve and maintain high ethical standards, tact and diplomacy skills.
High attention to detail.
Experience with marketing, project management, budgeting, relationship building.
Experience with Microsoft Office products (specifically PowerPoint and Excel) and Adobe products (InDesign) is preferred.
PR agency and account management experience desired.
Experience with email delivery systems such as Magnet Mail and Constant Contact 
Possess a clear “go-getter” personality and the ability to represent ABC professionally in all forms of communication.


POSITION REQUIREMENTS

To achieve our mission, we hire energetic and fun-loving individuals who possess the following skills:

Professional demeanor and presentation of self
Ability to organize and manage several priorities simultaneously while working under pressure and deadlines
Writing and verbal skills
Self-starter, highly organized, dead-line driven
Coordination of projects, meetings and/or events a plus
Strong organization, multi-tasking and time management skills with the ability to work in a demanding self-directed work schedule. 
Effectively utilizes tools/resources to work efficiently. 
Ability to take ownership of a process and to use problem solving skills to resolve issues
Demonstrates the highest level of personal and ethical standards.
Work accurately with close attention to detail.


IMPORTANT NOTICES

Nondiscrimination:

It is the continuing policy of ABC to take affirmative action to assure equal opportunity for all current and prospective employees without regard to race, color, national origin, ancestry, age, gender, gender identity or expression, sexual orientation, personal appearance, marital status, familial status, family responsibility, pregnancy or other pregnancy-related conditions, childbirth, disability, military/veteran status, citizenship status, religion or political affiliation, past convictions or incarceration, prior psychiatric treatment, or any other status protected by federal or state law, local ordinance or Executive Orders. ABC is an Equal Opportunity Employer.

Disability Specifications:

ADA: ABC will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990.

Physical Demands:

While performing the responsibilities of the position, the employee is required to talk and hear. The employee is often required to sit and use their hands and fingers, to handle or feel. The employee is occasionally required to stand, walk, reach with arms and hands, climb or balance, and to stoop, kneel, crouch or crawl. Vision abilities required by this job include close vision.

Work Environment:

This position is performed in a typical office environment. While performing the duties of this job, the employee is occasionally exposed to moving mechanical parts and vehicles. The noise level in the work environment is usually quiet to moderate.